1. Brand Identity & Concept Development: We’ll begin by clarifying your brand’s mission, values, and target market. Together, we’ll craft a clear vision for your fashion brand that will guide every design and decision moving forward using a collaborative white board with all the juicy tips to revisit for your journey.
2. Moodboards & Visual Direction: I’ll create tailored moodboards from shared Pinterest boards & other research methods that visually represent the aesthetic, desired shapes, colour palette, fabric choices, and overall vibe of your collection. These will serve as a powerful reference point, ensuring cohesion and clarity throughout the design process being fully adaptable for you to update throughout.